ALCOHOL STOCKS — Related News 3/13 - 10:30 AM - North India Dominated the Country's Non-Alcoholic Beverage Market in 2019, & the Region is Expected to Maintain Its Dominance During the Forecast Period - ResearchAndMarkets.com USL is the leading players in the liquor industry and is not only the best in India but it is known as one of the best in the world. With more than 140 brands of liquors, the company is known globally for McDowell’s No.1, Royal Challenge, Black Dog, and Signature Antiquity. The company has 59% market share. Owner- Vijay Mallya Seagram’s Imperial Blue is a favorite among most liquor – lovers of India. It ranks as the no. 3 premium whiskey. Its demand is growing at one of the fastest rates in the country. A much-loved blended whiskey, Imperial Blue comes in 1 liters, 75 cl, 37.5 cl, 18 cl, and 9 cl bottles.